Volition

This Saturday is going to be a show to remember. Protest The Hero, a progressive metal band from Whitby, Ontario, will be shredding at SAIT’s The Gateway with their self-produced, kick-starter funded 4th studio album Volition. This is the first record that isn’t released on a label and didn’t receive any support from a record company. They took other methods to figure out how to continue their stream of hit records by reaching out to their fans. They were able to purchase specific packages through the kick-starter campaign. Fans could purchase the record in advance, buy merchandise such as vinyl, posters, etc., be featured on the new record, and even have a pizza party with the group. This goes to show that you can make a success without having support from a label. This might be a new generation for music and how bands will reach new audiences.

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